Opinion formers and British public vote Carousel Lights one of the UK’s coolest brands in 15th annual CoolBrands survey


Carousel Lights has today officially been voted as one of the UK’s coolest brands. The 2016/17 CoolBrands listing is the result of an extensive voting process that involved 36 influencers and 2,500 members of the British public.

Influencers who voted included musicians DJ Fresh, Ella Eyre and Labrinth, MOBO Founder Kanya King MBE, numerous bloggers such as Fashion Blogger, Camille Charrière, Beauty and Fashion Vlogger Amelia Liana and Ella Mills (née Woodward), Foodie, Blogger, Author and Co-Founder of the mae deli, alongside Fashion Designers Melissa Odabash and Amanda Wakeley and leading Editors from publications such as TechRadar, Elle Decoration and InStyle. All the brands were judged on four factors deemed to be inherent in a CoolBrand: authenticity, desirability, innovation and originality.

The latest CoolBrands results – headed by Apple – underline Carousel Lights’ prestige and allure within the country. Competition is substantial, with thousands of brands from over 50 sectors considered by the voters; only those achieving top scores qualify for CoolBrands status.

Stephen Cheliotis, Chairman of the CoolBrands Council, said, “CoolBrands status illustrates that Carousel Lights is rated highly by both influencers and the British public. This is proof that the brand is considered highly original and innovative, two factors voters consider. It also clearly shows that the brand is desired, a lustre that often means it’s chosen ahead of peers. CoolBrands status is also testament to the brand being seen as authentic and being passionate about what it does. Although most CoolBrands do not strive to be perceived as cool, being recognised independently in this way is naturally a wonderful affirmation that what the brand is doing is recognised, valued and respected by consumers and those influencing them”.


For more information please contact:

Paul McEntee

07791 156 326 or [email protected]


Notes to Editors:


What is CoolBrands®?

CoolBrands is an annual survey to identify and celebrate the UK’s coolest brands. Since 2001 the survey has been canvassing the views of influencers and consumers to produce an annual barometer of the nation’s coolest brands. This year’s survey sought the opinion of 36 independent influencers and 2,500 British consumers. Brands do not apply or pay to be considered. The results are published every September and a selection of the country’s coolest brands are featured in a luxurious, hardback format book, available from all good bookshops (RRP £60), or which can be ordered by contacting 020 7079 3310 or CoolBrands.uk.com.

What is the CoolBrands selection process?

The UK’s CoolBrands are chosen by an Expert Council of influencers and members of the British public. Brands do not apply or pay to be considered. The entire selection process is independently administered by The Centre for Brand Analysis. The key stages of the selection process are as follows:


A comprehensive database of UK brands was compiled using a wide range of sources, from sector reports to blogs. From the thousands of brands initially identified, approximately 1,300 brands were shortlisted. This shortlist was scored by two separate groups of voters:


  • The independent and voluntary Expert Council, comprising 36 opinion-formers. Council members individually awarded each brand a rating from 1-10 and were not allowed to score brands with which they had a direct association or were in direct competition to.
  • A nationally-representative sample of 2,500 British adults accessed via a Lightspeed GMI online panel.


The opinions of the Expert Council (85%) and the British public (15%) were combined and the best performing brands awarded CoolBrands status.


Cool is subjective and personal. Accordingly, neither set of voters were given a definition but were asked to bear in mind the following factors, which research has shown are inherent in a CoolBrand: Authenticity, Desirability, Innovation and Originality.



Who is on the CoolBrands Expert Council 2016/17?

Alison Lloyd, Founder, Ally Capellino

Amanda Wakeley, Fashion Designer

Amelia Liana, Beauty & Fashion Vlogger

Camille Charrière, Fashion Blogger

Caroline Rush CBE, CEO, British Fashion Council

Catherine Salway, Founder, Redemption

Charlotte Moore, Editor, InStyle

Dan O’Neill and Ben O’Brien, Co-Founders, Sourced Market

David Harewood MBE, Actor

DJ Fresh, International DJ & Producer

Doina Ciobanu, Fashion Blogger

Dom Cools-Lartigue, Founder, Street Feast

Ella Eyre, Singer-Songwriter

Ella Mills (née Woodward), Blogger, Author, Foodie, Co-founder of the mae deli

Georgia LA, DJ & Presenter

Georgina Graham, International Makeup Artist

Holly Shackleton, Editor-in-Chief of i-D

Jonathan Bailey, Actor

Kanya King MBE, Founder, MOBO

Labrinth, Singer-Songwriter

Liz Matthews, Entertainment Publicist

Marc Hare, Founder, Mr Hare

Mark Hix, Chef & Restaurateur

Mark Krendel, Founder, 8lbs

Matt Blease, Illustrator

Melissa Odabash, Fashion Designer

Michelle Ogundehin, Editor-in-Chief, Elle Decoration

Millie Kendal MBE, Beauty Brand Creator

Patrick Goss, Global Editor-in-Chief, TechRadar

Perou, Master Fashion & Portrait Photographer

Phil Clifton, XFM DJ & Presenter

Rafe Offer, Co-Founder & Director of Sofar Sounds

Sadie Frost, Actress, Producer & Fashion Designer

Sharmadean Reid, Founder, WAH Nails

Tim Beaumont, Founder, Beaumont Communications

Will Best, TV Presenter


Carousel Lights announced as finalist in ‘The Oscars’ of Business Awards!


Today, Carousel Lights has been shortlisted for the Lloyds Bank New Business Of The Year at the 2016 Lloyds Bank National Business Awards. Carousel Lights, already a holder of the prestigious Cool Brand 2016/17 accolade, designs and produces stylish Feature Lights using neon, fairground lights and lightboxes.

Ben Reynolds, Founder & Director of Carousel Lights said “We’re over the moon that whilst we’re already recognised as designing stunning feature lights for clients including celebrities, bars and galleries, Carousel Lights has now become one of just ten companies who are in the running for the best new business, hopefully recognising the effort that goes in behind the scenes to us having become a leading UK company.”

The finalists were chosen from the hundreds of businesses that entered or were nominated across 18 award categories. They will now prepare for live presentations to an expert judging panel who will decide the overall winners.

Described as “the Oscars of great British business” by David Cameron, former Prime Minister, this year’s prestigious award ceremony will take place on Tuesday 15th November, at the Grosvenor House, Park Lane, where the winners will be revealed.

For the first time, RT Hon Conor McGinn MP recently hosted a reception for the Lloyds Bank National Business Awards at the House of Commons. This enabled finalists to meet fellow entrants, the National Business Awards Advisory Board members, judges (who they will present to in September) and sponsors of each category.

Tom Broughton, Group Brand Director of the Lloyds Bank National Business Awards said: “Due to the high number of entries for this years’ awards, narrowing the entries down to 140 finalists was a difficult task. But through a thorough and comprehensive judging process, the selected finalists demonstrate exceptional quality and diversity across a range of business sectors within the UK. We are now looking forward to the next step of the process and meeting some of the finalists face-to-face.”

Visit www.nationalbusinessawards.co.uk for a full list of all finalists or for details on how to attend the event.


For further information or interview opportunities contact:

Rohma Ahmed
PR and Content Executive

Tel: 0207 921 8079

Email: [email protected]

About the National Business Awards 
Open to organisations of all sizes from all sectors across the UK, the National Business Awards is the UK’s most prestigious independent business recognition platform with its particular emphasis on excellence, innovation and ethical business.  Now in its 15th year, the National Business Awards connects the nations’ professionals through its annual awards ceremony; year-round thought leadership and round table events; and is UBM plc’s flagship awards programme. Visit www.nationalbusinessawards.co.uk for further information or follow them on Twitter @businessawards.

For National Business Award images and logos visit ubm.box.com/v/nba-2016-press-area

2016 categories include:
• The QBE Insurance New Exporter of the Year in association with Exporting is GREAT
• The Customer Focus Award
• The Amazon Digital Business of the Year
• The Howard Kennedy Employer of the Year
•  The Lloyds Bank New Business of the Year
• The Duke of York New Entrepreneur of the Year
• The Lloyds Bank Small to Medium-Sized Business of the Year
• The Vonage Business Enabler of the Year

• The Grichan Partnership Sustainable Business Award
• The Business Award for Sustainability Sponsored by the Grichan Partnership
• The Duke of York Award for University Entrepreneurship
• The Business Award for Arts and Creative Services
• The Innovation Award
• The Smith & Williamson Scale-Up Business of the Year
• The Lloyds Bank Positive Social Impact Award
• Inflexion Entrepreneur of the Year
• The Lloyds Bank Mid-Market Business of the Year

The National Business Awards is organised by UBM EMEA. UBM EMEA connects people and creates opportunities for companies across five continents to develop new business, meet customers, launch new products, promote their brands and expand their markets.   Through premier brands such as MD&M, CPhI, IFSEC, TFM&A, Cruise Shipping Miami, the Concrete Show and many others, UBM EMEA exhibitions, conferences, awards programs, publications, websites and training and certification programs are an integral part of the marketing plans of companies across more than 20 industry sectors.

About Carousel Lights
Renowned for their stylish feature lights, Carousel Lights combine innovative design and high-quality craftsmanship to produce bespoke lights that enhance any private or public space. Carousel Lights are passionate about creating feature lights using neon, fairground lights and lightboxes. Working with designers, private and corporate clients and artists, they believe that design and style are fundamental. Together, they illuminate iconic brands, bring a creative twist to signage and produce striking lights as pieces of art for commercial premises and private homes. From an initial concept or a detailed brief, Carousel Lights will bring any idea to life in stunning lights. Visit CarouselLights.com for more information or follow us on Twitter @Carousel_Lights

For further information on Carousel Lights or interview opportunities contact:

Ben Reynolds 
Tel: 07944 654349

Email: [email protected]

Harvey Nichols celebrate #GreatMen

Harvey NicholsWe were proud to be part of the launch of Harvey Nichols’ new menswear department in Knightsbridge this week.

They’re shining a spotlight on some of the world’s greatest men, past and present, and as the kick off to the fantastic clothing they have lined up with these men in mind, they shone one of our very own Carousel lights on the occasion. Jamie XX spun the decks underneath it’s glow and party people included Douglas Booth, Toby Huntington-Whiteley, Lenny Henry, Erin O’Connor, Mary Charteris and Amanda Wakeley to name but a few.

We love the new department and are sure they’ll be kitting out Great Men left, right and centre.  As they say, “Great Men deserve Great Style” (and Great Lights!)


He said “YES!”

Marry Me? neonWe were thrilled to bits to have been asked to make a very special light recently. “Marry me?” It doesn’t get much bigger or better than that does it?!

To make the moment dazzle and to create something precious to keep forever as a reminder of that day, our very stylish, discerning (and slightly nervous) customer quite rightly felt that the best way to do it was to do it in neon!

It was key that the light was personal to them and so we worked together to find the right font, colours and mount to perfectly suit the occasion and the light’s eventual home.

The light consisted of “Marry me?” in turquoise neon with a hot-pink neon border. The neon was mounted onto white timber.

And it paid off because a very happy young lady reported back a few days later that:

“He said YES!!
How could he not with that light though!!
It is amazing, I had it on through the day and as it got darker the light just came alive if you know what I mean!!
I don’t know where to start to thank you for all your help and effort.”

Hooray!! Such brilliant news and we’re super excited for you both. Congratulations and bring on the party!

Marry Me? neon

Carousel Lights enters The Royal Academy

Royal Academy

Okay, not quite as artists in our own right yet, but we’ve created the headline for their new Mavericks exhibition which has just opened.

It’s an installation that takes a colourful look at twelve maverick architects who have helped shape the course of British history. They include James Wyatt, Charles Rennie Mackintosh and Zaha Hadid who have all defied convention and broken the mould.


What defines these men, and what the exhbition so wonderfully demonstrates, is their celebration of the original and unorthodox and their work at the leading edge of design. We’d ilke to think we have a little pinch of that ourselves and are thrilled to lead you to their way. We salute them!

Royal Academy


Bombshell Alert!

Cheeky neonsFeeling in the mood to release your inner bombshell? Soho House is opening it’s first Cheeky parlour in Holborn this month and will be there to make you look and feel the bomb. Hands, feet and make up will be attended to in the very best fashion to leave you looking and feeling pampered, preened and pretty damn perfect.

To set the tone and to add a little extra glamour to proceedings, Soho House has commissioned us to make three fabulous neons for the space. Lips, a ‘Nails’ speech bubble and a super sexy pink flamingo now adorn the walls and give a rose tinted shine to the atmosphere.

Check them out as your inner bombshell is detonated with one of the cracking treatments on offer.


Cheeky Neons

‘The Chrysalis Club’ neon at Wilton’s Music Hall

Wilton's Music Hall

When Wilton’s Music Hall approached Carousel Lights asking if we’d help them create “The Chrysalis Club” in neon, not only were we extremely excited but we were honoured too. This was a large high-profile piece of lighting that was set to take its place in history.

About Wilton’s Music Hall

The first time you head down Grace’s Alley on your way to Wilton’s, it’s easy to assume that you may have taken a wrong turn. “Is there actually a renowned music hall behind this façade?” but once you step inside you get a real sense that you’re part of something really quite special.

Wilton's Music Hall

Wilton's Music Hall

Originally a pleasant-sounding mix of alehouse, concert room and Mahogany Bar dating back to 1743, John Wilton bought the business in c.1850, enlarging the music room three years later and replacing it with a “Magnificent New Music Hall” in 1859. He added elaborate furnishings that back then, must have been modern and spectacular, but which have now dated into an even more astonishing feel of faded-glamour that takes you right back to the 1800’s as soon as you step through the large timber door.

Wilton’s Music Hall has been through many different era’s of poverty and prosperity, struggling with financial debts in the early 2000’s. Since 2004 Frances Mayhew, Managing & Artist Director, and her incredible team have dedicated an awful lot of time, effort and grit in order to bring this magnificent building back to it’s deserved state.

The Chrysalis Club

Wilton's Music Hall The building is currently undergoing a renovation programme to ensure its bones remaining standing for years to come.

Whilst this takes place, it’s blood continues to circulate and keep the building warm and thriving though The Chrysalis Club – the brand that the main Music Hall has now taken on whilst it continues to host a full music and dance programme.

Wilton’s approached us with a specific graphic device that they had already developed for “The Chrysalis Club”.

Our challenge was to bring this beautiful 2D design to 3D life. No mean feat.

The Neon

It was clear from the start that neon was going to be the name-of-the-game as they had cleverly locked up the “WILTON’S” logo to be the source of power that was illuminating “the Chrysalis Club”, written in a cursive script.

Wilton's Music Hall

Wilton's Music Hall

We worked on various iterations of the design, initially looking at illuminating both the Wilton’s and Chrysalis Club elements but the final design consist of just ‘the Chrysalis Club’ in neon. The piece is hanging above the stage and will be in-situ for c.18 months so the decision was made to create the neon in antique white in order that it stands the test of time and sits in a complementary manner alongside any set design that will be used over that period.

We manufactured an aluminum mount for the neon in our workshop and then delivered this to the music hall. Wilton’s own artist then painted the mount so as to match the rest of the set on which it’s placed. The mount is a beautiful hand-painted piece that is reminiscent to me of a Lincolnshire sunrise.

Wilton's Music Hall

Wilton's Music Hall

Whilst Wilton’s were busy painting the mount we were busy bending the neon in our workshop. When both were complete we arrived on-site to mount the neon, power it up and place it onto the set. We delivered the neon in several pieces and then attached them to their perspex mounts that were attached to the mount on-site. The glass was then wired together and attached to the two transformers that were needed to power a light of this size.

After Frances flicked the switch and brought the neon to life, we adjusted the brightness to set it at the optimum level and the whole piece was then attached to the set and hoisted up into the rafters, sitting pride of place above the stage and hopefully taking it’s small place in history in Wilton’s archives.

We can’t say how much we’ve loved working on this piece, and expect to be seeing the neon a lot over the next few months, mainly because we now know what an incredible range of events Wilton’s Music Hall put on and we’ve now become a loyal customer of theirs!

Wilton's Music Hall

Wilton's Music Hall

Get in touch with us!

Images courtesy: Wilton’s Music Hall

Press Release: Carousel Lights starts a Neon Revolution

Carousel Lights starts a Neon Revolution

Carousel Lights is showcasing a new and totally unique service on Kickstarter, the crowdfunding website, that means you’ll soon be able to design your own neon light.  Through their website you’ll be able to choose colours and fonts or even upload your own design, and only two weeks later get your hands on your very own personalised neon light.

Dan Lloyd from Carousel Lights says ‘so many people have contacted us wanting personalised lights, so we’ve decided to make it easier and cheaper to own one with a groundbreaking neon design service’.

From February next year you’ll be able to create a beautiful personalised neon light for yourself, your company or as an amazing gift in a few simple steps.  You will be able to type the words you want in neon, the colour of your neon, a chosen font and the colour of the metal base that the neon is mounted on.  Or you could even upload your own design.

Carousel Lights expect a surge of interest in this new way of designing and creating a really unique talking point for homes, businesses and events.  For more information visit their project page on Kickstarter or their website CarouselLights.com

– END –

Notes to editors:

For more information or for high resolution images please contact:

Ben Reynolds or Dan Lloyd

[email protected]

07944 654 349


Information on Carousel Lights

Carousel Lights Ltd designs and creates fairground inspired vintage lighting. Incorporating the very best of British design and manufacturing, their lights draw inspiration from iconic fairground rides and are available in various letters, numbers and shapes. Carousel Lights also undertakes custom projects.  Their lights are perfectly suited to be used as dramatic wall-mounted features and are ideal for corporate events, weddings or to add something really unusual to your home. The company is run by its founders Ben Reynolds, Rebecca Reynolds and Dan Lloyd. For more information visit www.CarouselLights.com

Press Release: Carousel Lights leads carnival charge unveiling Dodgem

dodgemFairground and carnival themed weddings are emerging as the fastest growing and most exciting trend to hit the wedding market in years.  Carousel Lights, makers of fairground inspired vintage lighting, are leading the way with a new highly personalisable neon light called Dodgem.  They are unveiling it for the first time at the National Wedding Show adding to their already dazzling array of creative lights.

Carousel Lights designs and produces a range of vintage lights, all inspired by iconic fairground rides from the past.  Flamboyant ‘Dodgem’, Art Deco ‘Waltzer’, vintage ‘Helter Skelter’, and classic ‘Satellite’ are four distinct styles of light that can be fashioned into letters, numbers and shapes.  The illuminated words “JUST MARRIED” look stunning as a centerpiece for a wedding, or a large illuminated heart acts as a jaw-dropping backdrop for photographs.

Carousel Lights’ most recently launched style, Dodgem, now makes it possible to replicate a loved-one’s handwriting in neon as part of a lighting feature, taking personalisation of wedding lighting to the next level.

Ben Reynolds, Director at Carousel Lights comments “We’re absolutely delighted that so many couples are asking for magical fairground lighting to be a part of their big day.  Showcasing Dodgem for the first time is an incredibly exciting next step in helping to create unforgettable weddings, stunning photos and memories that will last a lifetime.”

The modern fairground has been providing thrills ever since a steam-powered carousel ride made its debut in the mid 19th century.  150 years later, as a groundswell of enthusiasm for vintage inspiration grips the wedding market, Carousel Lights’ innovative range of stunning carnival lighting is continuing to thrill.

Carousel Lights’ current styles of light are:

  • Waltzer is an art deco style using polished steel and Mason Ayres Red to match Thurston & Lakin’s original Waltzer ride.
  • Helter Skelter has the look of a light that’s been exposed to the elements for many years with the lamps being protected by a rust-effect steel surround.
  • Dodgem is the most gregarious style of light in the range, combining luminous fairground cabochon lights with neon, all sitting on a polished stainless steel base.
  • Satellite consists of opaque lamps that sit proud on a brushed stainless steel base.
  • Custom lights are also available in a wide range of materials and lighting styles.

– END –

 Notes to editors:

For more information please contact:

Ben Reynolds or Dan Lloyd

[email protected]

07944 654 349


Information on Carousel Lights

Carousel Lights Ltd designs and creates fairground inspired vintage lights. Incorporating the very best of British design and manufacturing, each style of light draws inspiration from a different iconic fairground ride and is available in various letters, numbers and shapes. The lights are perfectly suited to be used as dramatic wall-mounted features and are ideal for corporate events, weddings or to add something really unusual to your home. The company is run by its founders Ben Reynolds, Rebecca Reynolds and Dan Lloyd. For more information visit www.CarouselLights.com



Press Release: 5 Ways To Make Your Wedding Memorable

NWSCarousel Lights aim to make weddings magical and memorable experiences, and are counting down the days to the National Wedding show at Earls Court.  With only 5 working days to go until the show opens on 27 September, Carousel Lights are marking it by highlighting 5 ways to make your wedding truly memorable.

1. Stand Out!

However memorable you’d like to think all those little touches are, weddings can be rather formulaic.  So if you really want to create an unforgettable day you’ve got to stand out from the crowd and do something different and creative.  The National Wedding Show is a great place to start with lots of new ideas being showcased.


2.  Use Statement Pieces

One or two big statement pieces are more memorable than lots of little touches.  Whilst the little things may seem more thought out, you might be the only one that notices them!  An unusual lighting feature or a themed art installation might be just the ticket.


3.  Get Personal

Your guests will likely be the people in the world that know you best, so make sure your wedding incorporates personalised elements that resonate with them.  References to your past and to shared experiences with friends and family will provide unforgettable moments.  A neon light created from a love one’s handwriting could inject the day with a powerful and emotive touch.


4. Enjoy it!

We tend to remember enjoyable experiences more vividly, so despite all the preparations and stress, make sure you take the time to be mindful on the day, feel special and enjoy it!


5. Use Photographic Memory

Sometimes our memories need a little help after the event.  In fact our memories are often hugely influenced by the images we subsequently see.  Don’t underestimate the power of photographs in forging strong memories.  A fantastic photographer and inspiring backdrops are hugely important when making sure the day is a memorable one.


Dan Lloyd, Founding Director of Carousel Lights comments “Everyone wants to remember their wedding day vividly and for their guests to have an unforgettable time.  Fantastic lighting is extraordinarily important in forging strong memories and getting incredible photos”


Carousel Lights designs and produces a range of vintage lights, all of which are inspired by iconic fairground rides from the past.   It is proud to be exhibiting at the The National Wedding Show in Earls Court on 27-29 September.

– END –


Notes to editors:


For more information please contact:

Dan Lloyd

[email protected]

07765 484442


Information on Carousel Lights

Carousel Lights Ltd designs and creates fairground inspired vintage lights. Incorporating the very best of British design and manufacturing, each style of light draws inspiration from a different iconic fairground ride and is available in various letters, numbers and shapes. The lights are perfectly suited to be used as dramatic wall-mounted features and are ideal for corporate events, weddings or to add something really unusual to your home. The company is run by its founders Ben Reynolds, Rebecca Reynolds and Dan Lloyd. For more information visit www.CarouselLights.com High resolution images are available on request.